Presentation: Tweet"Designing the Right Product"
We've all been there. You release a new feature, product or service, only to find it isn't quite what your customers want or need. But by the time you release, it's too late to make significant changes.
Traditionally User Experience design has involved a significant amount of upfront user research and design to ensure we build products that meet customer needs. This approach doesn't always work well within an Agile development environment and User Experience designers have.
In this session Michele will demonstrate how taking a Lean UX approach can help you to design the right products for your customers. Michele will share some case studies and practical UX tools and techniques to use with your team. You'll learn how to:
- Get the team out of the building to find out first-hand what your customers want and need.
- Use rapid prototyping techniques to validate assumptions with customers, without having to code a fully functioning application.
- Work collaboratively with your team to get to the right design quickly.