The target audience for GOTO conferences (formerly known as JAOO) are software developers, IT architects and project managers.
The idea for GOTO came about in the late 1990's as the management at Trifork was dissatisfied with the conferences that existed and wanted to create a forum that would give the development staff inspiration, energy and desire to learn coupled with the chance to network and simply to hang out with some of the "rock stars" of the IT community.
Now 15 years later, the concept has grown from a small software conference to some of the leading developer conferences in the world.
The company Aberla is situated in Wollerau, Switzerland. We organize conferences all over the world. Aberla has, through its member companies, over 10 year’s experience in developing, selling, marketing and organising events. We have a reputation for delivering high quality, high profile and highly respected events. And we are at the forefront of innovation, with an aggressive launch programme, averaging 10 new events annually around the world.
Trifork is a software development company situated in Aarhus, Denmark. We organize conferences all over the world under the motto: "For developers by developers". Trifork's vision is to be known as the company that inspires and advises on the optimization of business critical IT systems and takes future IT technologies and put them to use for customers. Our conferences are vendor independent.