Presentation: TweeteBay Kleinanzeigen: Scaling a Site from Zero to Germany’s Top 10

eBay Kleinanzeigen (eBay classifieds in Germany) was launched in mid 2009 and has grown from a tiny to Germany's Top 10 site. Scaling from zero to one of the largest sites in Germany is not easy and involves a lot of technical challenges. In this talk, we will present how we evolved our technology, process and team-structure while growing. We will show how the architecture emerged to handle that traffic and give an outlook to upcoming steps.